Lynk & Co presents new 03 Concept at the Shanghai Auto Show

Apr 18, 2017   Vehicle Launch

Lynk & Co’s Alain Visser promises aggressive market strategy in China.

Lynk & Co revealed two new car models at an exclusive Chinese preview event in Shanghai. Alain Visser, Senior Vice President of Lynk & Co, said: "Now with two cars in the Lynk & Co family, just five months in to our company's life, the promises we made of having a range of vehicles ready, high quality, unrivaled technology and connectivity as standard, and a unique brand identity, are being proven. On top of this we now add a lifetime warranty on every car, and free data traffic for connectivity, to further underline our determination to challenge the traditional business model of the car industry."

Some 800 guests were invited to share at an exclusive event in Shanghai, where Visser presented the Lynk & Co offer, based on state-of-the art connected cars priced competitively.

Visser also stated that Lynk & Co will offer, not only online sales and home delivery services, but also a subscription model with flexibility bringing the owner and user experience right up to date with the expectations from a new generation of car buyers, used to smartphone app service levels of convenience.

"We believe Lynk & Co will offer the most connected cars in the world, with the world's first in-car digital share function. We also offer a completely new business model, with a simplified product offer, transparent fixed pricing and an attractive purchase and ownership experience starting here in China this year. We will bring a unique offer of connected mobility, with the option to share your car, where everything is included. The key to everything we do is simplicity," said Visser.

On April 19th at the 2017 Shanghai Auto Show, Lynk & Co will showcase the production ready version of the 01 at a press conference lead by Visser. The company will also showcase the 03 Concept, a design prototype, where the key design features of Lynk & Co will be revealed by Peter Horbury, Excecutive Vice President Design at Geely Auto Group.

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