Toyota’s new Manufacturing Project Innovation Centre to focus CASE technologies

Nov 5, 2019   OEM

Toyota Motor North America, Inc. (TMNA) has announced several changes to its organisation to further improve unprecedented changes to the automotive landscape.

Effective immediately, TMNA will establish a Manufacturing Project Innovation Center (MPIC), a new group based at its headquarters to be led by Mike Bafan, group vice president. Bafan will remain chairman of Toyota Motor Manufacturing de Baja California (TMMBC) and Toyota Motor Manufacturing de Guanajuato (TMMGT).

MPIC will focus on strategic manufacturing initiatives related to mobility transformation; CASE (connected, autonomous, shared, electric) technologies; benchmarking; and advanced processing initiatives that incorporate new technology at the company’s 15 North American manufacturing facilities. MPIC will report directly to Christopher Reynolds, Chief Administration Officer, Manufacturing and Corporate Resources.

“These improvements will enable our manufacturing team to better respond to our customers’ needs as we transform our business into a world-class mobility company,” said Reynolds. “We are more confident than ever that we’re at the leading-edge of our industry’s transformation and have positioned ourselves for long-term, sustainable success.”

With more than $27 billion in direct US investment, including 10 US plants, Toyota has committed to invest $13 billions more in the US by 2021.

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